|
Sales & Marketing Dashboard
Analyze peer company S&M expenditures to understand the “right percentage of revenue” investment to drive the growth you want.For most companies, sales related expenses comprise the largest percentage of operating expense. On-Demand Dashboards enable you to look at investments in sales related activity over time to spot trends and gauge impact. S&M expense data is presented in context along with recognized revenue, recognized revenue + change in deferred revenue (as a proxy for bookings), and market cap. Here’s an example Sales & Marketing Dashboard: 
|