The Annual Software Benchmarking report includes comparative financial ratios and operating metrics by all participants overall, and various peer groups: by public and private companies, by recognized revenue volume, by average deal size, and by SaaS companies separated by sales volume. In addition, a group of “Profit Leaders” has been segmented to provide insights about the most profitable companies.
Purchase 2011 Software Industry Report NOW
Purchase the 2011 OPEXEngine Software Benchmarking Industry Report
Key findings from the 2011 Software Benchmarking Industry Report include:
- Private software firms achieved a revenue growth median of 28 percent over the previous year, and spent an average of 47 percent of their revenue on sales and marketing efforts.
- Mid-sized public software firms spent an average of 30 percent of their revenue on sales and marketing efforts achieving a median of 22 percent revenue growth in 2010 over 2009;
- The top 10 percent most profitable mid-sized software firms increased operating income by a median of 14.2 percent and median of 19.4 percent of EBITDA in 2010;
- 10 percent of firms surveyed expect revenue growth of more than 50 percent in 2011, and 71% expect revenue to grow between 20 and 50 percent in 2011.
Purchase 2011 Software Industry Report NOWThe data and benchmarks in OPEXEngine’s Confidential Software Benchmarking Report are not available from any other source and covers both private and public software companies with a variety of business models. The report and data are extremely well put together. It gave us great insights into our own software business and was the basis for a critical presentation to senior management on our strategy going forward. I highly recommend OPEXEngine’s operating benchmarks to any software executive of a large or small company.
Charles Gerlach, Director Business Operations, Software Practice, Sun Microsystems
Want to know exactly what data you’ll find inside the report? Click here to see a complete list of the Software and SaaS Industry Benchmarks included.
Software Benchmarking Peer Groups
The great thing about the OPEXEngine data is that there are several peer groups to look at. You can look at metrics for private vs public companies, metrics for companies in your revenue band, or with similar headcount. So many other metric reports are too focused on public companies. Public company data just isn’t that relevant to us.
Mike Morgan, CFO, Bomgar Corporation
The 2011 software benchmarks have been segmented into the following groupings:
- Firms by Recognized Revenue
- Less than $10 Million
- $10 Million to $50 Million
- $50 Million to $100 Million
- $100 Million or More
- Firms by Type of Company
- Public
- Private
- Firms by Years in Operation
- 10 Years or less
- 11 to 15 Years
- More than 15 Years
- Firms by Calculated Billings per Employee
- Less than $150,000
- $150,000 to $250,000
- More than $250,000
- Most Profitable Companies (upper quartile of respondents, based on Net Profit Margin)
- Firms by Average Deal Size
-
- $15,000 or Less
- $15,001 to $99,999
- $100,000 to $250,000
- More than $250,000
- Firms by Percentage of Customers with Revenues Over $1 Billion
- Less than 50%
- 0% or More
- 2010 Sales Growth
- Less than 10% or Negative Growth
- 10% to 30% Growth
- More than 30% Growth
- Expectations for 2011
- More than 50% Growth
- 20% to 50% Growth
- Less than 20% or Negative Growth
- SaaS Companies (Firms with More than 80% of Revenue from SaaS)
- By Recognized Revenue
- Less than $20 Million
- $20 Million to $100 Million
- More than $100 Million