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Yesterday, at the Boston SaaS Finance Meet-Up for the SaaS and Software benchmarking community, we discussed some of the issues with determining customer count for B-2-B SaaS companies. Last week, the same question came up at our San Francisco SaaS Finance Meet-Up as...
When I first heard about the Lifetime Value (LTV) to Customer Acquisition Cost (CAC) metric many years ago, the economics major in me got very excited. I was already well into the SaaS financing business at the time, and this ratio seemed like the most elegant way to...
Best in class SaaS CFOs measure the percent of R&D spend associated with tech debt, just like they track financial debt. Tech debt simply defined is the accumulated cost of development short cuts and outdated technology. It is the interest a company pays for...
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