OPEXEngine | SaaS Articles

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.

How Advanced Analytics Is Changing B2B Selling

From targeted online advertising to more precise recommendation engines, consumer markets are bursting with innovation around machine learning and advanced analytics. While there’s less buzz around business-to-business markets, these innovations are changing the game in B2B as well, even in old-line industries selling what might be considered commodity products.

October 15, 2019

SaaS valuations made a comeback

SaaS multiples look great and made a nice comeback from Q4 2018: of the 72 SaaS companies we follow, the average public SaaS business is trading at 10.51x revenue while the median is 8.94x. Interestingly, the gap between the average and median has never been larger for the time period shown, meaning more attractive SaaS companies are being rewarded with big premiums.

October 8, 2019

It’s the Numbers, Stupid! or Are SaaS Valuation Metrics Shifting as We Go Into 2020?

WeWork, a so-called tech company, just pulled its IPO, and a couple of recent high-flying IPOs – Peleton, Uber, Lyft – are trading below their opening prices. Given market jitters about the economy, very high valuations of some private tech companies, and the massive $s invested by VCs and PE firms in the sector, it’s a bit scary. But a number of thoughtful voices are helping separate the winners from the losers in this cloudy world and shifting the focus on the metrics underlying tech valuations.

October 3, 2019

5 Tips for Better Board Reporting

As a finance leader, you’re intimately familiar with your company’s data and KPIs. But guess what? Most of your board members aren’t—and they don’t want or need that level of detail. What do they want? Like your CEO, board members are searching for trusted, strategic deputies who can provide high-level, holistic insight that helps them navigate the swirling currents of today’s business world.

October 1, 2019

Is Your Accounting Solution Helping or Hurting?

Gone are the days when finance leaders were simply bean counters. As a finance leader, of course you must take on the responsibility for the integrity of the transactional reporting for the business, but you also must think and act more strategically. You must navigate the uncharted waters of the global, digital economy and guide the business towards increased growth and profits. You can’t do it only by looking in the rearview mirror, and you can’t do it if your hands are tied by old accounting systems based on outdated technology.

September 24, 2019

SaaS Expense Benchmarks can be greatly distorted by stock options

We often get questions from SaaS companies about GAAP versus non-GAAP expenses, and whether the benchmarks for expenses are distorted by GAAP accounting.

September 20, 2019

Step Up Your FP&A Game With Rolling Forecasts

When it comes to FP&A forecasting, most companies base their long-range forecasts on static planning processes, rather than more relevant, dynamic plans that reflect the complexities of the business.

September 17, 2019

Traditional Tech Embracing SaaS - What You Need to Know

An increasing number of customers demand the benefits of services delivered via the Cloud. Equally as important, recurring revenues from subscriptions are more highly valued by investors than traditional, perpetual license revenues.

September 12, 2019

Why Product Innovation Slows After The Series A

You’ve found product market fit. You’ve hired a team, including some managers. Your initial, small customer base is very happy. You’ve discovered an initial channel of customer acquisition that’s working. You’ve raised a meaningful round of capital. And then, right then, product innovation decelerates to zero.

September 10, 2019