Podcasts & Webinars

In our May SaaS Conversations, Lauren, Ben Murray, and Eric Stephenson addressed how to define, calculate, and measure CAC for different models, and how to align business partners and executive team on CAC (and CLV/CAC) targets.

In our second March SaaS Conversations, Lauren and Andrew addressed how to measure the work of engineering, communicate its value, and deliver business results.

Lauren Kelley and her guest, Daniëlle Keeven, VP of Finance at Paddle, discussed key operational issues SaaS companies face with international expansion and the requirements of a strategic level planning of international targeting.

Watch our CEO and Founder, Lauren Kelley discussing the topic of SaaS COGs with Todd Gardner, former CEO & Founder of SaaS Capital, and Eric Mersch, Equity Partner at FLG Partners.

Watch Lauren Kelley and her two special guests Anitha Gopalan, CFO of Fireblocks, and Chris Mele, Managing Partner of Software Pricing Partners, provided terrific insights based on defining, adopting, and compensating under a consumption-based pricing model.

Watch Lauren Kelley, CEO of OPEXEngine, as she is joined with her two guest speakers - Ted Serentelos, CEO of revVana, and Kevin O'Connor, CFO of Acuant. Each speaker shared a few of their experiences with recurring revenue forecasting and revenue models.

Watch Lauren Kelley, OPEXEngine CEO, and her two guest speakers, Josh Horstmann of SBI and Rebecca Morrison of Lola.com, share a few of their experiences with benchmarking and revenue metrics.

Listen to this webinar to hear why managing R&D ROI is a top-down/bottom-up exercise—starting with KPIs. Understand why your R&D investments should integrate with your go-to-market strategy and execution and why you should fully integrate customer engagement and feedback into your product roadmap.

Join Lauren Kelley, CEO, and Founder of OPEXEngine, for this FLG Partners hosted seminar examining business model pivots to SaaS across different types of technology businesses from software to hardware and cybersecurity. Learn from an experienced panel of industry experts as they discuss the critical decision making, operational planning priorities, and market reactions to successful (and failed) transitions into SaaS models.